Uber officially launches service in Pakistan

WEB DESK: Taxi-hailing application Uber, San Francisco based company, launches its operations in Pakistan on Thurday primarily targeting Lahore as a part of  $250 million investment expand in Middle East and North Africa, Times of India reported.

They plan on expanding their operations in Karachi and Islamabad after it holds ground in Lahore, capital city of Punjab.

Uber’s International Launcher for Middle East and Pakistan Loic Amado, who was present at the inauguration, said, “The interest has been incredible in Lahore as we are extremely excited to launch the service here first.”

“Uber Pakistan is launching uberGO with cash as well as the usual electronic payment option — one of the first Uber cities globally to do so. Uber is available on all iOS, Android, Blackberry 7 and Windows smartphones. Users simply downlog,” he said.

Chairman, Punjab IT Board (PITB), Dr Umar Saif inaugurated the service at the Arfa Software Technology Park.

“Uber will help thousands of Lahorites every day to move around their city on affordable, reliable and safe rides at a single click at their mobile phone,” he said.

Pakistan is the 69th country around the world where Uber has launched its service.

A large number of people have already downloaded the app in anticipation of this day, Saif said.

Source: TOI