Classic Rock Coffee opens its newest coffee shop in Arena, Bahria Town


Islamabad, Pakistan – Classic Rock Coffee opened its newest coffee shop on 10th March, 2014 in Arena, Bahria Town, phase IV, with a grand premier event. Coffee lovers, celebrities, media, esteemed guests and senior members of Classic Rock Coffee attended the inauguration. In Pakistan Classic Rock Coffee is the first international brand to Roast green coffee beans locally and offer coffee lover freshly roasted beans. The company’s headquartered in Springfield, MO USA. The HQ serves not only as the corporate headquarters, but also our distribution center and the flagship store. Further branches are in Dubai, India, Egypt and now in Pakistan.

CRCC outlet was launched with beautifully designed and decorated event which included media wall, live music, huge size guitars & coffee cups with all the walls decorated with CRCC artworks. But no one had the control of the heavens as they just opened their doors for a rocking thunderstorm which blew away all the arrangements. The entire launch was shifted inside the Arena cinema and the theme was changed from rock to pure voice skills as Ali Azmat played UNPLUGED for the guests which in itself was something so intriguing for everyone. Later Ayesha Omer also joined him on to the stage and sang Neend Aati Nahen with him. Natty & Nadia Hussain were also present at the launch for media interviews and to give CRCC products amongst the lucky winners from the guests list.
Signature Coffees

Many companies use “filler” coffees to “pad” the price of their Signature Coffees. Not Classic Rock Coffee! All the coffees in their Signature Coffees can stand on a stage by themselves. Put several of these rockers together and you get a Super Group (or Signature Coffee as we call it). There are six different Signature Coffees of Classic Rock Coffee;

1. Atomic Punk Espresso Signature Coffee is a super group of band members from South America, the Asian Isles and Ethiopia. This group was specifically formed for cappuccino and latte fans, although it performs very well onstage by itself. 2. Back in black bold is a tribute to dark roasting with four stops in South and Central America that includes Guatemala, El Salvador, Columbia and Brazil. 3. Barracuda bite band members come from a plantation in India. 4. Breakfast in America morning Signature Coffee is a perfect opening act for the over 400 million cups of coffee consumed every day in America. 5. Living After Midnight is a signature coffee designed to give you sweet nutty tones and push more watts (caffeine) than any other coffees in our lineup. 6. Cold shot coffee concentrate is a special Signature Coffee from North America.

Roasting

“The heart of CRCC business is sourcing and roasting great coffees to create legendary coffee drinks. At Classic Rock Coffee there is a lot of work that happens backstage, prior to you getting a “Dirty White Boy”, or cup of “Back in Black Bold”. Classic rock coffee is the first international coffee chain to bring in raw beans from different parts of the world and create new freshly roasted signature coffees from its roasting centre set up in Islamabad. Black Pvt Ltd the master franchise of CLASSIC ROCK COFFEE is planning to soon open new outlets of this amazing brand and has also started the franchising process, interested parties can contact through website (www.black.com.pk) or through facebook www.calssicrockcoffeepakistan.

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