WASHINGTON: Presidents and prime ministers, South American strongmen and nearly the entire US Congress have used Twitter to press their political platforms. But has the blue bird helped or muddled their message?
In the seven years since its creation, the micro-blogging service, which has announced it is planning an initial public stock offering, has become the indispensable tool for lawmakers and leaders as they seek to shape their country’s conversation.
Through it, they hope to release their message on their own terms — often unfiltered.
When US President Barack Obama, the politician with a record 36.5 million followers, decided to end the suspense and declare re-election victory last November over rival Mitt Romney, he bypassed traditional media and tweeted his “four more years” claim to the world.
It became the most re-tweeted post ever.
Lawmakers of all stripes are embracing the digital technology, sending the news cycle into hyperdrive as they tweet out their policy positions, reactions to breaking news, and “selfie” photos with constituents — all in 140 characters or less.